Project Overview
A+ Onsite is an internet service provider (ISP) that offers a wide range of services, including cybersecurity, internal internet, and web development. The company was struggling to attract new customers and grow its business.
Project Highlights
Client
A+Onsite
Industry
Internet Service Provider (ISP)
Services Provided
Website-Development
Social Media Marketing
Branding
Paid Ads
Project Duration
8 Months Contract
Problem
Some of the key issues that affected A+ Onsite were the issues of poor brand recognition and promotion, no website update, lack of social media engagement, and a vague selling process thus having many challenges on how to market the company and convert potential consumers.
Low brand awareness A+ Onsite was not well-known in its target market.
Ineffective marketing Marketing efforts failed to generate leads or sales.
Outdated website The website did not reflect the company’s brand or services.
Weak social media presence The company was not active on social media and lacked customer engagement.
Unclear sales process Difficulty in closing deals due to the absence of a clear sales process.
Solution
We do a brand awareness approach, incorporating several mediums, and then created a content marketing approach, redesigned the A+ Onsite website, providing and implementing a social media marketing strategy while reaffirming the company’s sales process to improve its lead generation as well as to increase its percentage of closed deals.
Launched a brand awareness campaign using online and offline advertising, public relations, and social media.
Developed a content marketing strategy with high-quality, relevant content for the target audience.
Redesigned the website to be modern, user-friendly, and informative.
Created a social media marketing strategy to boost brand visibility and engagement.
Established a clear sales process to streamline closing deals.